Craftsman Bolt On


Client: Craftsman
Year: 2014
Role: Design

This project combined the Craftman BoltOn modular power tool with a social media contest and marketing campaign to encourage Craftsman users to share what they built with the BoltOn. My role was design and to offer insight on the social media side.

The following screen shots show the path on the “Shop Now” Call to Action all the way through to the collection and PDP (Product Detail Page)

Mockups_bolton_L2 Mockups_bolton_L3


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