While working with a UXA we A/B Tested an attractive hero image with text links to narrow the selection of dresses against a visual and text banner with specific dress styles to narrow the selection. You can see the before and after versions below. The Dress style with text resulted in a dramatic increase in conversion and resulted in a improved user experience to get to the product they wanted and make a purchase.
I recently designed a logo and line of apparel for former Chicago Bull, Stacey King. He was a member of the Bulls during their first 3-peat run and is currently a commentator during Bulls games. His high energy style is being captured in a clothing line and logo call KING 21 based on his name and number. The designs feature big bold graphics and text highlighted by his trademarked catch phrases. The line is scheduled to be released before the […]
I have been working on a few designs for the a red hot Chicago Bulls Team. Having growing up during the Jordan Era in Chicago I can really appreciate how well the Bulls are doing this season. It is awesome to be able to knock out some designs that will be licensed by Adidas. Not all of these will be made, some might just end up as mocks only. It is crazy to think that when I was a senior […]
I have been toying with some ideas for UFC style shirts. Nothing I can produce without a license, but fun all the same. I can see that the UFC is doing more fashion forward work and lifestyle brands and trying to get away from the “fight shirt”. I think this is a smart move and the new stuff looks great. Also smart to use the ever popular stars in Johnny Bones Jones and Arianny Celeste.
Here are a few designs I have been working on for the winner of the BCS Championship Game. Hopefully they will get made because I don’t think there are any shirts out there that are “Championship T-shirts” that are as fashion forward as these. When I showed the designs around the responses I got were—“I am not a fan of either team, but I would by that shirt” Pretty Cool. I am hoping the Oregon Ducks win it all, mainly […]